Privacy Policy
General Privacy Notice for the Use of Services and Products
This notice provides information on the processing of personal data for all users and customers who use the services and/or products o ered by Digital Metrics. It has been drafted in accordance with the EU Regulation 679/2016 regarding the protection of natural persons with respect to the processing of personal data, as well as the free movement of such data.
1. Data Controller
The Data Controller is Digital Metrics s.r.l., located at Via Giunio Antonio Resti 63, 00143 Rome.
2. How and Why Digital Metrics Collects Data
Digital Metrics may collect personal data from users or
customers using its services and/or products, including:
Depending on how the data is collected (from website users, customers, or partners), Digital Metrics gathers di erent types of personal data for specific purposes.
Below is an outline of how and for what purposes the data is processed, according to the type of data subjects involved.
2.1. Data from Website Visitors
When users interact with Digital Metrics’ websites, the following types of
information may be collected:
Personal data provided by the user:
These data are voluntarily provided by the user during website
navigation
or when using site features, such as:
1. Completing and submitting the Contact Form on the website to request information or
assistance. Information collected includes name, surname, email address, and phone
number;
2. Submitting a CV and unsolicited job applications. The information collected includes all data
contained in the submitted application. Please note that without specific consent to data
processing, the application cannot be considered, and the data will be removed from our
systems;
3. Subscribing to the website Newsletter to receive regular updates from our Blog. Information
collected includes name, surname, email, and company.
In all cases, the processing of personal data is based on the free consent of users who have requested
information or assistance via the Contact Form, subscribed to the Newsletter, or chosen to submit a job
application through the website.
All personal data provided by users is voluntary, and no data is mandatory.
However, certain fields may be required to fulfill user requests (e.g., an email/phone number for a quote
request).
Without this optional data, Digital Metrics may be unable to fulfill the request, but this will not
prejudice the user, who will still have access to the website’s content and features.
.
Browsing Data:
The website’s software applications may acquire personal data during normal
operation. This may include IP addresses from incoming requests, links visited, times of access, and
data provided by the browser regarding the user’s computing environment.
This information is used
solely for anonymous statistical purposes to monitor the website's proper functioning but may,
through processing and association with data held by third parties, lead to the identification of users.
2.2. Customer Data
When a customer purchases products and/or services from Digital Metrics, personal
data necessary for activating and utilizing the requested services may be collected.
These data are acquired
during both contractual and pre-contractual phases, such as when requesting a quote.
Categories of
personal data include:
These data are collected and used solely for contractual and pre-contractual purposes to manage administrative functions and allow customers to use the services.
The legal basis for processing this data is the execution of a contract or pre-contractual measures requested by the customer.
2.2.1. Direct Marketing and Legitimate Interest
Digital Metrics may send promotional emails to existing or
potential customers to promote products and/or services similar to those already purchased.
The legal basis
for this communication is Digital Metrics' legitimate interest in promoting its o erings.
.
Customers can opt
out of marketing communications at any time by using the unsubscribe link provided in each email or by
contacting
privacy@digitalmetrics.eu.
2.2.2. Specific Provisions for Mail-Maker Platform Customers
These provisions apply to customers using
the Mail-Maker platform.
Additional data collected includes:
These data are collected for system security and platform functionality monitoring.
2.3. Digital Identity Verification (IDV) Services
Digital Metrics o ers identity verification (IDV) services to support Know Your Customer (KYC) and Anti-Money Laundering (AML) solutions.
2.3.1. Use of Personal Data
Digital Metrics may process your personal data as a data processor on behalf of its customers, including resellers and distributors, for identity verification purposes. These third parties provide identity verification services for purposes such as AML regulations, age verification, and fraud prevention.
2.3.2. Data Sharing
Personal data collected by our data controller partners may be transmitted or used on behalf of our customers for the purposes mentioned above. Our customers may operate in industries such as identity verification.
3. How Digital Metrics Processes Data
Personal data is processed manually and electronically, using
automated and non-automated tools.
Only authorized personnel have access to personal data, and only for
the time necessary to fulfill specific processing purposes.
3.1. Data Communication and Disclosure
Data may be communicated to other service providers, always
located within the European Union, appointed as Data Processors on behalf of Digital Metrics.
Personal data
may also be communicated to competent authorities, if required by law or for public safety or vital interests.
3.2. Data Retention
Personal data collected through the website is retained only for the time necessary to
process requests or provide services. Afterward, such data will be permanently deleted.
Customer data will
be retained for the duration of the contract, and contact details (name, surname, location, company) will be
retained for marketing purposes for up to 24 months, unless the customer objects or requests deletion.
3.3. Data Security Digital Metrics processes and stores personal data with the utmost security, using robust
physical and IT security measures to prevent unauthorized access, alteration, dissemination, or destruction.
4. Privacy Rights
Individuals have the right to know what personal data Digital Metrics holds, its source, and
how and by whom it is used.
They can request the correction, deletion, or limitation of data processing and
object to data processing for legitimate reasons.
5. Contact Information
La normativa sulla privacy attribuisce ad ogni interessato, cliente o utente, specifici diritti riguardo al trattamento dei propri dati personali.
In particolare, l’interessato ha il diritto di conoscere, in ogni momento, quali suoi dati e informazioni personali che Digital Metrics detiene, da dove provengono, come e da chi vengono utilizzati.
L’interessato ha inoltre il diritto di richiedere l’aggiornamento, integrazione e rettifica dei propri dati, se inesatti o incompleti, nonché il diritto di chiederne la cancellazione o la limitazione del trattamento e di opporsi al loro trattamento per motivi legittimi.
L’interessato ha il diritto di revocare in qualunque momento ogni eventuale consenso al trattamento dati senza che ciò pregiudichi la liceità di trattamenti antecedenti alla revoca, basati sul consenso precedentemente prestato.
Spetta inoltre all’interessato, qualora cliente di Digital Metrics, il diritto di ricevere in un formato strutturato, di uso comune e leggibile da dispositivo automatico, i propri dati personali e di trasmettere tali dati a un altro titolare. In tali casi l’interessato, se tecnicamente possibile, ha diritto di ottenere la trasmissione diretta dei dati.
Qualora necessario, al fine di accertare la corretta identità dell’interessato, Digital Metrics potrà chiedere di fornire ulteriori informazioni o documenti che garantiscano la legittimità dell’esercizio dei diritti.
Le richieste di esercizio dei diritti spettanti per legge potranno essere inviate a Digital Metrics, il Titolare del trattamento dati, attraverso le seguenti modalità:
L’interessato ha inoltre diritto di presentare un reclamo all’autorità garante per la protezione dei dati dello Stato membro in cui risiede, lavora o si è verificata la presunta violazione.
L’esercizio dei diritti non è soggetto ad alcun vincolo di forma ed è gratuito, salvi i casi previsti dalla normativa in cui la Digital Metrics potrà stabilire l’ammontare dell’eventuale contributo spese da richiedere.
6. Policy Updates
Digital Metrics may update this Privacy Notice periodically.
The latest version will be
published on www.digitalmetrics.eu, with the revision date clearly indicated.
Website Cookie Policy
The following information is provided regarding the use of cookies on this website.
In general, there are di erent types of cookies, but the ones installed on this website primarily serve to
improve navigation and enable certain functionalities.
In particular, the cookies installed on the site:
Below is a list of the types of cookies that may be used on the website, along with a description of their intended purpose.
Technical Cookies
These cookies are necessary for the proper functioning of certain areas of the site. They
include both persistent cookies and session cookies.
Without these cookies, the site or certain portions of it may not function correctly. Therefore, they are always
used, regardless of user preferences. These cookies are always sent from our domain.
Analytical Cookies
These cookies are used to collect information about the use of the website. Digital
Metrics uses this information for statistical analysis, to improve the website and simplify its usage, as well as
to monitor its proper functioning.
This type of cookie collects information anonymously about user activity on the site, how users arrived at the
site, and the pages they visited. These cookies are sent by the site itself or third-party domains.
Third-Party Tracking Cookies
These cookies collect information about how visitors use the website, such as
the keywords used to reach the site, the websites visited, and the tra ic sources for marketing campaigns.
Digital Metrics may use this information to generate reports and improve the website. These cookies collect
information anonymously and are sent by the site itself or by third-party domains.
Cookies for Integrating Third-Party Features
These cookies are used to integrate third-party functionalities
into the site (for example, comment forms, social media icons that allow visitors to share website content).
These cookies may be sent from partner domains or by third parties o ering functionalities present on the
site.
Consent for Cookies For the use of technical cookies, Digital Metrics is not required to request user
consent, as these are strictly necessary for the proper functioning of the site.
For other types of cookies, consent can be provided by the user, in accordance with applicable laws, through
di erent tools.
Please note that if you completely disable cookies in your browser, you may not be able to use all of our interactive features.
If you use multiple computers in di erent locations, make sure that each browser is set according to your preferences.
You can delete all cookies installed in your browser’s cookie folder.
Each browser has di erent procedures for managing cookie settings. Click one of the links below for specific instructions:
- Microsoft Windows Explorer
- Google Chrome
- Mozilla Firefox
- Apple Safari
If you don’t use any of the browsers listed above, select “cookies” in the corresponding section of the help menu to find where your cookie folder is located.
You can disable or enable all companies or adjust your preferences individually for each company.
To do so, you can use the tool found on the page www.youronlinechoices.com/it/le-tue-scelte.
Additional Useful Information About Cookies:
- allaboutcookies.org
- www.youronlinechoises.com
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