SMS geomarketing
Reach your target with precision and speed.
UNBEATABLE OPEN RATE, UNMATCHED ROI
To promote an event or in-store promotion, no communication channel compares toㅤㅤㅤ⠀SMS geomarketing. On average, the open rate is 96%, and messages are read within 180 seconds. SMS is clear and concise and can connect the prospect to the brand's landing page or coupon delivery systems. The scope and geolocation of the database allow us to enhance your DeM campaign on Facebook by creating custom audiences in either a massive or targeted manner across the region.
Our numbers
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Total audience
In-house records with mobile numbers consented for direct marketing communication.
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Tempo di apertura
Average number of seconds within which the SMS is read by the prospect after receiving the notification.
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Tracking
Percentage of tracking on delivery and user interaction with the SMS and the client's web content.
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Tasso di recapito
Delivery percentage that we guarantee on CPM SMS GEOMARKETING campaigns.
THE STRENGTHS OF OUR SERVICE
Convenience
We have the ability to plan and manage performance-based campaigns, allowing you to pay for Lead Generation services only for the results you achieve.
Effectiveness
With our accounts, you can maximize the conversion rate of your campaign; content supervision, dynamic fields, unique short links, and landing pages with pre-filled fields.
Tracking
Thanks to the unique short link tracking system, you can accurately calculate the redemption rate, conduct A/B testing, and perform precise retargeting on prospects who have clicked.
FB Custom Audience
We can expand the audience of your campaign by featuring it on our Facebook pages, SLOWPRICE and DERMAGIFT. With custom audiences, we enhance the geolocation of the investment.
TECHNOLOGIES FOR SMS GEOMARKETING
The target extraction is based on the prospect's postal code, gender, and age. The Mail-Maker applications can generate unique short links embedded in the SMS text. Click tracking is precise and allows for in-depth analysis of redemption and management of retargeting operations.
CRM INTEGRATION
Advanced deduplication services for in-house records or on the client's systems can be activated using MD5 or SHA256 hash encryption. This allows you to communicate a promotion within the store's customer base while excluding all users already enrolled in your Loyalty program.
CONSULTING
We support the client by fostering a team approach that integrates top IT, legal, and digital media expertise into the project.
OUTSOURCING
With our full-service support programs, we assist in the client-centric evolution of the brand by facilitating synergies between IT and CRM departments.
SCALABILITY
Our cloud computing IaaS solutions are incremental and enable the client to enhance the project with optimized time and cost.
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